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According to the National Council of Nonprofits, “Donor giving dropped by 13.4% and 64% of nonprofits' budgets depends on insidious donors.” It is very vital to the success of nonprofits that they hone in on this stat and get creative with their fundraising efforts. With nonprofit retention rates being this low, creative fundraising strategies are necessary for the livelihood of every charitable cause and nonprofit organization. This blog will dive into how nonprofits can leverage consumer gods in order to boost donor engagement in their organizations. Join us on this journey of combining commerce and compassion to make a lasting impact.
Table Of Contents:
Attacking Donor Fatigue
Consumer Statistics
Mueshi | Charitable Marketplace
Connect With Us
Attacking Donor Fatigue:
As stated previously, “Donor giving dropped by 13.4%, and 64% of nonprofits budgets depend on insidious donors.” Donor fatigue is an issue all nonprofits are going to face in the lifecycle of their organization. The key to success is how to get creative and attack this issue head-on. According to OneCause, donor fatigue was the top challenge nonprofits faced, and 87 percent of survey respondents confirmed this. As nonprofit professionals, this is one of the most important KPIs you must measure in order to ensure that you are building a successful community and driving the financial KPIs your organization has set.
Consumer Statistics:
According to Investopedia, “Consumer spending, on the whole, is more than $13 trillion, making up around 70% of the American GDP.” Consumer goods is a 13 trillion dollar industry and nonprofits are not excluded in receiving a piece of the pie. Nonprofit organizations partnering with their communities in order to raise funds via the sale and purchase of consumer goods is a great way to tap into an industry that brings in billions of dollars a year.
(Source: Investopedia; October 17, 2023)
Mueshi | Partner With Us:
Consider partnering with Mueshi in order to tap into this 13 trillion dollar industry. Our platform provides a dedicated platform for nonprofits to partner with brands and businesses to sell branded merchandise, collaborate with artisans, and make a profit while doing so. Mueshi - leading the charge in the nonprofit fundraising industry, is revolutionizing how nonprofits fundraise by partnering brands and businesses with charitable causes and nonprofit organizations for product-based fundraising. By leveraging existing e-commerce infrastructure, nonprofits can reach a wider audience and encourage ongoing support through the purchase of meaningful, purpose-driven products.
Connect With Us:
Visit our website to learn more about how you can make a positive impact in charitable organizations nationwide. Be sure to connect with us on Facebook, Twitter, Instagram, and LinkedIn to stay updated on our campaigns and initiatives. Together, let's shape a future where everyday purchases contribute to positive social change.